Which of the following does the value chain for a service shop include?
i. Design
ii. Customer support
iii. Purchasing
iv. Production/delivery

A) ii and iii
B) i and iv
C) i, ii and iv
D) ii, iii and iv

The value chain for a service shop includes Design (i), as it's crucial for developing the service offering; Customer support (ii), as it's essential for maintaining customer satisfaction and handling inquiries or issues; and Production/delivery (iv), as it encompasses the actual provision of the service to the customer. Purchasing (iii) is also important but is more associated with the procurement of goods rather than the direct delivery of services, making options i, ii, and iv the correct aspects of a service shop's value chain.