Asked by Malik Tucker on Feb 18, 2024
Verified
When developing a social responsibility strategy,PR professionals will determine which stakeholders can both affect corporate operations and are ______.
A) intentionally uninvolved
B) motivated to act
C) affluent
D) trustworthy
Stakeholders
People or organizations who have a “stake” in a company/organization, including employees, voters, government agencies and elected officials, customers, prospective employees, as well as customers and other similar individuals.
- Understanding the importance of stakeholder engagement in developing a social responsibility strategy.
- Identifying stakeholders who have the potential to impact corporate operations.
- Recognizing the need for stakeholders who are motivated to take action.
Verified Answer
VG
Vince Gamboa
Feb 18, 2024
Final Answer :
B
Explanation :
PR professionals will determine which stakeholders can both affect corporate operations and are motivated to act. The stakeholders who are motivated to act towards social responsibility issues are the ones who are likely to engage in activities that can either enhance or damage a company's reputation. It is therefore important to identify and engage with such stakeholders in order to develop effective social responsibility strategies.
Learning Objectives
- Understanding the importance of stakeholder engagement in developing a social responsibility strategy.
- Identifying stakeholders who have the potential to impact corporate operations.
- Recognizing the need for stakeholders who are motivated to take action.