Asked by Chelsea Skahen on Jun 12, 2024

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What is the data collection instrument of a focus group called?

A) Question list
B) Survey
C) Moderator's guide
D) Group activity list

Moderator's Guide

A structured outline used by moderators to facilitate discussion and ensure consistency across focus groups or interviews.

Question List

A pre-determined set of inquiries or items designed to gather information from respondents or participants in a structured manner.

Survey

A research method used for collecting data from a predefined group of respondents to gain information and insights on various subjects of interest.

  • Acquire knowledge on multiple methods to manage group discussions within research contexts.
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Verified Answer

AN
Andrew NorcrossJun 14, 2024
Final Answer :
C
Explanation :
The moderator's guide is the data collection instrument of a focus group as it contains the topics and questions that the moderator will use to guide the discussion. A question list may be included within the moderator's guide, but the guide is a more comprehensive tool. A survey is a different data collection method that typically involves a standardized set of questions administered to a larger sample size. A group activity list may be used in conjunction with the moderator's guide, but it is not the primary data collection instrument.