What is a proposal?

Answers will vary. A proposal is a written description of how one organization can meet the needs of another; for example, by providing products or services or solving problems. Businesses issue calls for bids that present the specifications for major purchases of goods and certain services. Most governmental and nonprofit agencies issue requests for proposals, or RFPs. Potential suppliers prepare proposal reports telling how they can meet that need. Those preparing the proposal create a convincing document that will lead to obtaining a contract.