We are unable to consciously attend to most of the sights and sounds that are continually bombarding us.This fact most clearly contributes to

A) storage decay.
B) retroactive interference.
C) encoding failure.
D) repression.

Encoding Failure

The inability to recall specific information because it was not encoded into long-term memory.

Sights and Sounds

The visual and auditory stimuli that are experienced by an organism or detected through its sensory systems.

Consciously Attend

The deliberate focus of attention or awareness on specific stimuli or events in the environment.