This kind of rating scale provides a series of statements the respondent can categorize and arrange from high to low based on his or her preferences.

A) Semantic differential
B) Rank order
C) Numerical
D) Likert-type scale (graphic scale)

Rank order is the kind of rating scale that provides a series of statements the respondent can categorize and arrange from high to low based on his or her preferences. Semantic differential scale measures the degree of association between two bipolar adjectives whereas the numerical scale is just a straight numeric measure. Likert-type scale is a rating scale that measures the degree to which people agree or disagree with a statement.