The idea generation stage of the new product development process consumes approximately 50% of the development time and requires significant financial resources.

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Katelyn Moncada · Accepted Answer

Final Answer : False, Explanation :  The idea generation stage is just one of several stages in the new product development process and typically does not consume 50% of the development time or require the most significant financial resources. Later stages such as development, testing, and commercialization usually require more time and financial investment.

The idea generation stage of the new product development process consumes approximately 50% of the development time and requires significant financial resources.

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