Asked by Sabrina Laricy on Jun 12, 2024
Verified
The black box stimulus-response model of consumer behavior is based upon the work of ______.
A) Henry Mintzberg
B) Frederic Herzberg
C) Henri Fayol
D) Kurt Lewin
Black Box
A system or object whose internal workings or operation are not revealed or understood but only its inputs and outputs are observable.
Stimulus-Response Model
A theoretical framework in psychology that explains how individuals respond to external stimuli.
Consumer Behavior
The study of how individuals or groups select, purchase, use, and dispose of goods, services, ideas, or experiences.
- Recognize key theories and models related to consumer behavior.
Verified Answer
Learning Objectives
- Recognize key theories and models related to consumer behavior.
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