Supplier power is _________ when buyers have few choices from whom to buy and _________ when buyers have many choices.

A) high; high
B) high; low
C) low; high
D) low; low

Supplier Power

An assessment of how much power a supplier has over the prices and terms of supply, affecting the buying company's costs and strategies.

Buyers

Individuals or entities that purchase goods or services for personal use, resale, or business use.

Choices

Choices refer to the act of selecting between two or more possibilities and are fundamental to decision-making processes in both personal and professional contexts.