Asked by Imani Reese on Jul 22, 2024
Verified
Some vendors may use the bait-and-switch tactic, which means ____.
A) the price of the desired item is lowered but "sold out" and a lower-quality substitute is sent
B) the price of the desired item is higher than the initial quote
C) the vendor tells the customer why the desired item is not the best buy
D) the price of the desired item is lowered but "sold out" and the customer is encouraged to buy a more expensive item
E) the vendor agrees to trade out your current office equipment for new equipment
Bait-And-Switch
A deceptive marketing practice where customers are lured by advertisements for a product at a low price, only to be persuaded to buy a more expensive item.
Lower-Quality Substitute
An alternative option that is considered to be of lesser quality or value compared to the original or preferred choice.
- Gain an understanding of the steps required for effective supplier engagement, including negotiation strategies, price analysis, and setting payment conditions.
Verified Answer
SP
Simran PurewalJul 28, 2024
Final Answer :
D
Explanation :
The bait-and-switch tactic involves advertising a desirable item at a low price to attract customers, then informing them the item is "sold out" and encouraging them to buy a more expensive item instead.
Learning Objectives
- Gain an understanding of the steps required for effective supplier engagement, including negotiation strategies, price analysis, and setting payment conditions.
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