Asked by Jesus Castillo on Jun 02, 2024

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Sociologists tend to stop asking ________ and start asking ________ when they reject the hypodermic needle model.

A) what people do with media; what media does to people
B) what writers and critics do with media; what media does to people
C) what media does to people; what people do with media
D) what media does to people; what writers and critics do with media

Hypodermic Needle Model

A model of communications suggesting that media messages are injected directly and uniformly into the minds of a passive audience, leading to immediate and powerful effects.

Sociologists

Experts or scientists who study the development, structure, and functioning of human society.

Media

The various means of communication, such as television, radio, newspapers, and the internet, that reach or influence people widely.

  • Comprehend the participatory engagement of media audience in interpreting and altering media content.
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Mohamed ElBadryJun 08, 2024
Final Answer :
C
Explanation :
When rejecting the hypodermic needle model, sociologists tend to shift their focus from the idea that media has a direct and powerful impact on individuals to exploring how individuals actively interpret and use media in their lives. This leads to a switch from studying what media does to people to what people do with media.