Asked by David Sebesta on Jun 20, 2024
Verified
Refer to Scenario: Swimco.Swimco analyzes its external environment to exploit the opportunities and cope with threats.What would the first step in their environmental analysis consist of?
A) monitoring for key indicators
B) forecasting to project the impact on organizations
C) scanning for changes and trends
D) internal competency analysis
Environmental Analysis
The systematic examination of the external factors that can impact an organization's performance, including political, economic, social, and technological elements.
Key Indicators
Metrics or measurements that provide insights into the performance, condition, or position of a business, project, or process.
Forecasting
The process of making predictions about future trends or outcomes based on current and historical data, using statistical techniques and models.
- Identify the imperative factors in strategic planning and environmental scanning.
Verified Answer
SA
salem abo loghodJun 24, 2024
Final Answer :
C
Explanation :
The first step in environmental analysis is scanning for changes and trends, which involves examining the external environment for potential opportunities and threats. This enables Swimco to stay ahead of changes in the market and adjust their strategies accordingly. Monitoring indicators and forecasting are important steps, but they come later in the analysis process. Internal competency analysis is not directly related to environmental analysis.
Learning Objectives
- Identify the imperative factors in strategic planning and environmental scanning.