Asked by Vritra Official on Jul 16, 2024

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Prepaid advertising, representing payment for the next quarter, would be reported on the balance sheet as

A) an asset
B) a liability
C) a contra asset
D) owner's equity

Prepaid Advertising

Prepaid advertising refers to the costs paid in advance for advertising services or spaces that will be used over time, recognized as an asset until the advertising takes place.

Balance Sheet

This document outlines a business's resources, obligations, and the equity held by shareholders at a specified time.

Contra Asset

An account on a company's balance sheet that reduces the total amount of an associated asset account, often used for accumulated depreciation.

  • Comprehend the principles of assets, liabilities, and equity as they relate to the balance sheet framework.
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KI
kainat iqtidarJul 22, 2024
Final Answer :
A
Explanation :
Prepaid advertising represents a future economic benefit for the company, as it has already paid for advertising that will be used in the next quarter. Therefore, it is classified as an asset on the balance sheet.