Asked by Terry Valentine on Jun 11, 2024

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Positive and informative messages should emphasize benefits when

A) presenting factual information only.
B) presenting benefits that may not be obvious.
C) the benefits make the audience seem selfish.
D) the audience's attitude toward the information is unimportant.
E) the audience probably already knows the benefits.

Positive Messages

Communications that convey good news, affirmative decisions, or positive information, often to build goodwill.

Informative Messages

Messages designed to provide data, facts, or knowledge in a clear and understandable manner.

Audience Attitude

The collective feelings or opinions of listeners or viewers towards a particular subject or presentation.

  • Differentiate between positive and informative messages and their respective strategic roles in business communication.
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Verified Answer

RM
Rawan MozayaJun 15, 2024
Final Answer :
B
Explanation :
Emphasizing benefits, especially those that may not be obvious, helps in making the message more persuasive and relevant to the audience. It highlights the value of the information being presented.