Overpricing a product or service to make consumers curious is an example of what type of pricing tactic?

A) target-return pricing
B) creativity in pricing
C) cost-plus pricing
D) reference pricing

Overpricing

Setting the price of a product or service higher than its perceived market value or cost justification, potentially leading to reduced sales or customer dissatisfaction.

Target-Return Pricing

A pricing strategy where the price is set to achieve a specified return on investment or cost.

Creativity in Pricing

The application of innovative and strategic approaches to setting prices with the aim of optimizing profitability and market share.