Marcus would like to start a nonprofit agency that assists lower income children in Central America by providing funds for their education and living costs. Help Marcus analyze what factors he needs to consider to market his nonprofit to raise funds in the United States.

Marcus needs to take into account a variety of factors that impact his ability to market his nonprofit. He needs to take into consideration the economic environment that will have a direct impact on his ability raise funds, and the cost and demand for the services he plans to offer. Political and legal factors are important to analyze as there could be restrictions on his ability to fundraise and provide services to the community. He also must consider what technology is available and its costs to help him with her mission.