Asked by Aaron Alfin on May 12, 2024
Verified
Malinda is filling out a survey for a marketing agency to be eligible for a grand prize drawing.She doesn't actually read many of the questions,and simply answers "yes" to everything.What do we call this tendency
A) placebo effect
B) interaction effect
C) social desirability bias
D) response set
Response Set
A pattern of responding to questions in a certain way regardless of the content, often seen in psychological tests or surveys.
Marketing Agency
A company that offers a variety of services aimed at promoting and selling products or services, including advertising, market research, and strategy development.
Survey
A methodology employed to gather data from a specific group of participants in order to acquire knowledge and understandings about different subjects of interest.
- Acknowledge the presence of biases in research strategic planning, including those from the experimenter's side, responses predisposition, and the inclination towards socially desirable outcomes.
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Learning Objectives
- Acknowledge the presence of biases in research strategic planning, including those from the experimenter's side, responses predisposition, and the inclination towards socially desirable outcomes.
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