In the case of a merchant,________ means honesty in fact as well as the observance of reasonable commercial standards of fair dealing in the trade.

A) course of dealing
B) usage of trade
C) good faith
D) caveat emptor

Good Faith

The honest intention to act without taking an unfair advantage over another party, often referenced in contracts and negotiations to ensure fair dealings.

Commercial Standards

Established practices or criteria within a business sector that are widely accepted and used to maintain quality and consistency.