In recent years,which of the following has driven the development of corporate ethics codes?

A) increased globalization
B) decline of mainstream media
C) changes in issues management
D) increased IMC campaigns

Increased globalization has increased the visibility and accountability of corporations, making corporate ethics codes a critical tool for managing reputational risks and protecting brand reputation. Ethical considerations are becoming increasingly important as companies must navigate complex cultural differences, compliance with local/regional laws and regulations, and respond to stakeholder demands for transparency and accountability. Therefore, increased globalization has driven the development of corporate ethics codes.