Asked by Carissa Pompa on May 31, 2024

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If we wanted to experimentally test people's attitudes towards a person based on speech style, a well-established method we could use is:

A) the matched-guise technique.
B) a Thurstone scale.
C) a breath-testing device.
D) the bilateral earphone assembly.

Matched-Guise Technique

A research method used in sociolinguistics and social psychology to assess attitudes towards different languages, dialects, or accents by having participants react to the same speaker presenting in different guises.

Thurstone Scale

An 11-point scale with 22 items, 2 for each point. Each item has a value ranging from very unfavourable to very favourable. Respondents check the items with which they agree. Their attitude is the average scale value of these items.

Breath-Testing Device

A tool used to measure the concentration of alcohol in an individual's breath, commonly used in law enforcement to determine impairment.

  • Comprehend the influence of language styles on societal views.
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SR
Sahimelique RoebuckJun 07, 2024
Final Answer :
A
Explanation :
The matched-guise technique is a well-established method for experimentally testing people's attitudes towards a person based on speech style. It involves using the same speaker to deliver messages in different accents, dialects, or styles, without the listeners knowing it's the same person, to isolate the effect of speech style on attitudes.