How can you identify points that are best illustrated with a visual?

To help identify which parts of your message can benefit from visuals,step back and consider the flow of your message from the audience's point of view.Which parts of the message are likely to seem complex,open to misinterpretation,or even just a little bit dull? Are there any connections between ideas that might not be obvious if they are addressed only in the text? Is there a lot of numeric data or other discrete factual content that would be difficult to read if presented in paragraph form? Is there a chance that the main idea won't "jump off the page" if it's covered only in the text? If you answer yes to any of these questions,you probably need one or more visuals.