Asked by Dionne Duncan on May 25, 2024

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Even with the big three textbook publishers (McGraw-Hill,Pearson,and Sage-Reuters) having a large market share,the textbook industry is still considered a ____________ model because of the high level of competition that exists.

A) cartel
B) cut throat competitor
C) open collusion
D) price leadership

Textbook Publishers

Companies specialized in producing and distributing textbooks for educational purposes, covering various subjects and levels of study.

Price Leadership

One firm, often the dominant firm in an oligopolistic industry, raises or lowers price, and the other firms quickly match the new price.

  • Distinguish between different types of competitive strategies and their implications in oligopolistic markets.
  • Grasp the concept of market structure and how it influences firm behavior and market dynamics.
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KK
kafsheri KapedaniMay 26, 2024
Final Answer :
B
Explanation :
The term "cut throat competitor" means a market with intense competition, where companies aggressively undercut each other's prices to gain market share. This term is fitting for the textbook industry, despite the dominance of the big three publishers, due to the presence of many smaller publishers and alternative textbook options (such as e-books and rental services) that offer competitive pricing to students. A cartel (A) refers to a group of companies that collude together to control prices or limit competition, which is not the case in the textbook industry. Open collusion (C) refers to companies openly coordinating pricing or production, which is illegal in most countries. Price leadership (D) refers to a market where one dominant company sets prices that others follow, which is not the case in the textbook industry.