Creativ-Design, Inc. has 68% of the market share in a particular geographic region for one of its products. Does Creativ-Design have a monopoly? Explain.

No exact percentage of market share has been established as being the controlling standard for the existence of a monopoly. In general, market share less than 50% is not considered to be a monopoly. On the other hand, a market share greater than 75% generally indicates monopoly power. A share between 50 and 75% is inconclusive. Monopoly power is the ability to control price or to exclude competitors from the marketplace. Absent some additional information, Creativ-Design probably does not have a monopoly, although students may be able to make some good arguments that it does in fact have a monopoly here.