Asked by Thembani VUTUZA on Jun 29, 2024

verifed

Verified

Competitive advantage is the ability to do something so well that one outperforms competitors.

Competitive Advantage

The attribute that allows an organization to outperform its rivals in the market, leading to greater sales or margins and/or retaining more customers.

  • Comprehend the notion of competitive advantage and its origins.
verifed

Verified Answer

AA
Alyzah AdamsonJun 30, 2024
Final Answer :
True
Explanation :
Competitive advantage refers to the ability of a company to outperform its competitors by offering a product/service that is superior in quality, price or uniqueness. This allows the company to gain a larger market share and generate more profits.