Catching the reader's interest in the opening paragraph is crucial in a prospecting letter.

Reader's Interest

The level of curiosity or concern shown by the audience towards the content or subject matter being presented.

Prospecting Letter

A letter intended for potential clients or partners, aiming to introduce the sender's business and propose a professional relationship.

Acknowledge the blueprint and important features of a productive cover letter.
Learn the importance of demonstrating knowledge about the company and industry within the cover letter.

Verified Answer

Final Answer :

True

Explanation :

The opening paragraph of a prospecting letter should grab the reader's attention and interest in order to encourage them to continue reading.

Learning Objectives

Acknowledge the blueprint and important features of a productive cover letter.
Learn the importance of demonstrating knowledge about the company and industry within the cover letter.