Asked by Samantha Hicks on Apr 25, 2024
Verified
An online book store has a distinct disadvantage over a traditional model in the area of
A) product variety.
B) transportation.
C) product availability.
D) flexible pricing.
Online Book Store
A digital platform that sells books and possibly related items through the internet, allowing customers to purchase and receive products electronically or via shipping.
Product Availability
The extent to which a company's products are in stock and available for purchase by the consumer.
Traditional Model
An approach or methodology that is based on long-established practices and standards.
- Understand the impact of distribution network configuration on the performance of online and conventional sales channels.
Verified Answer
DK
Damian KohutMay 02, 2024
Final Answer :
B
Explanation :
Online book stores face a disadvantage in transportation because, unlike traditional bookstores where customers can immediately take possession of their books, online purchases require shipping, which can add time and cost to the transaction.
Learning Objectives
- Understand the impact of distribution network configuration on the performance of online and conventional sales channels.