Asked by Krysteena Hudson on May 27, 2024

verifed

Verified

According to Meg Wheaton,what is the primary purpose of most internal communications campaigns?

A) encouraging employee collaboration
B) creating compelling stories
C) holding employee focus groups
D) changing employee behaviors

Internal Communications

The strategies and methods used by an organization to facilitate effective and efficient communication among its employees.

Employee Collaboration

The process where employees work together towards a common goal or project, leveraging diverse skills and perspectives for enhanced outcomes.

Employee Behaviors

The actions of employees within an organization, which can influence its functioning and performance.

  • Recognize the importance and constituents of proficient internal communications initiatives.
verifed

Verified Answer

JS
Jasmin ShishMay 28, 2024
Final Answer :
D
Explanation :
According to Meg Wheaton, the primary purpose of most internal communications campaigns is to change employee behaviors. Other options like encouraging employee collaboration, creating compelling stories, and holding employee focus groups may be components of an internal communications campaign, but the ultimate goal is to influence employee behavior.